Franchise Advantages

Sunfeel Solder-Free Gold, Purer and More Valuable

"Sunfeel Solder-Free Gold" pioneered "Solder-Free Welding Technology," achieving gold purity up to 999.9‰ and above, making gold purer and more valuable.

Full-Category "One-Stop" Procurement Service

Solder-Free Gold, luxurious diamonds, colorful gemstones, gold-inlaid jade, natural jadeite, and more are all shining protagonists on Sunfeel Jewelry's stage, meeting customers' "one-stop" procurement needs.

Mature Brand Operation Model

Franchise and direct-operated stores operate synergistically, driving efficient operations of brand flagship stores. The "Sunfeel Gold Business School" that trains sales and management talents for retail endpoints, along with provided store hosting services and marketing butler services, safeguards terminal operations.

Marketing Network Covering the Entire Nation

Nearly 3,000 Sunfeel brand flagship stores witness the brand's sustainable development progress. Annual events such as the "One Yuan Exchange Week," "Bracelet Festival," and "Sunfeel Grand Chinese Style 24K Gold Wedding Dress" national tour promote gold culture, expand brand communication impact, and meet consumers' fashion, convenience, and personalization needs.

Powerful Corporate Credibility

"China Gold Association Science and Technology First Prize," "China Gem & Jewelry Retail Industry Top Ten Brands," "China Jewelry Industry Most Competitive Brand," "China Jewelry Market Most Competitive Franchise Brand," "China Jewelry Industry Consumers' Most Favorite Top Ten Brands," "National Product and Service Quality Integrity Demonstration Enterprise," "National Jewelry Industry Quality Leading Brand," "National Quality Trustworthy Product," "2023 Gold and Jewelry Brand Cluster Member Unit Brand Evaluation Information: Brand Value 32.079 Billion RMB."

Powerful Brand Communication Project

Since 2013, Sunfeel Jewelry has continuously collaborated with China Central Television (CCTV), conducting brand promotion across multiple channels' prime-time viewing programs, including the highest-rated and most popular shows such as "Avenue of Stars," "The Songs of China," "Perfect Star Opening," the 2016 Spring Festival Gala special "I Want to Perform at the Spring Festival Gala," "Dream Star Partner" special "Dream Ceremony," and more; participating in CCTV's annual major events "Spring Festival Gala" and "Mid-Autumn Festival Gala"; initiating high-speed rail advertising dominance mode, covering 29 provincial-level administrative regions, reaching nearly 200 cities, and exposing over 1 billion passenger trips.

Sunfeel Franchise Support

Brand Image Market Analysis Training Support Site Selection and Renovation: Opening Guidance Event Planning
01

Brand Image

Franchisees obtain usage rights for Sunfeel Jewelry's brand trademarks and trade names, complete brand VI system, unified store design plans, and standardized in-store promotional materials.
02

Market Analysis

Conducting the most comprehensive market analysis before starting a business lays the strongest foundation for future ventures. Sunfeel Jewelry provides comprehensive market support to help franchisees quickly launch their market operations.
03

Training Support

Sunfeel Jewelry develops various training models for franchisees covering practical operations and management, enabling them to become versatile talents in business management effortlessly during the initial startup phase.
04

Site Selection and Renovation:

By joining Sunfeel Jewelry, franchisees receive guidance from headquarters regarding store renovation. Franchisees provide store photos and detailed floor dimensions; headquarters provides complimentary image design based on the floor plan.
05

Opening Guidance

Sunfeel Jewelry franchise headquarters provides substantial assistance to entrepreneurial franchisees, offering manpower support policies from the initial store opening phase. The headquarters' professional brand management team assists franchisees with store operations and training, reducing startup pressure for entrepreneurs.
06

Event Planning

Sunfeel Jewelry stores, based on professional business district evaluations and leveraging the successful market operations of the flagship store, create personalized opening marketing plans for distributors.

Franchise Process

  • Franchise Inquiry & Submission
    ​ of Franchise Application Form
  • Investigation and Evaluation
    of Potential Franchisee
  • ​Negotiation and Official Signing
    of Franchise Agreement
  • Development of Store Opening Preparation Schedule
  • Design Submission and Renovation Plan Approval
  • Store Renovation and Goods Preparation